Phoenix Pharma
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Gerd Kaiser new member of the Executive Board of PHOENIX Pharma Switzerland

The Executive Board of PHOENIX Pharma Switzerland welcomes a new face from 1 February 2024: Gerd Kaiser will take over as Director Customers & Channels. Born in Austria, he joins the existing Executive Board consisting of Martial Barbier (Managing Director), Andreas Eichhorn (Director Finance & Administration) and Elias Olivera (Director Commercial & Marketing).


Gerd Kaiser new member of the Executive Board of PHOENIX Pharma Switzerland
Gerd Kaiser new member of the Executive Board of PHOENIX Pharma Switzerland

Gerd Kaiser, who lives in Switzerland, has 15 years of experience in retail business and in managing decentralised organisations. From 2011 to 2023, he held management positions at Denner Ltd. Switzerland, where he most recently made a name for himself as Head of Sales: within just three years, he significantly expanded the store network and achieved an above-average increase in sales.

«With Gerd Kaiser, we have gained an experienced retail expert for our company who is characterised by his hands-on mentality» says Martial Barbier, Managing Director. «We are very much looking forward to working with him and are convinced that we are now even better positioned in the management team for our future path.»

With the support and expertise of the retail expert, PHOENIX Pharma Switzerland intends to grow further and, among other things, achieve a higher density of their pharmacies BENU. Processes within this business sector will also be optimised and the retail offering will be even better aligned to the needs of customers.

Gerd Kaiser holds an eMBA in General Management from IMD-Lausanne. He is married, does a lot of sports in his spare time and enjoys cooking.

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